Lead Digital Product Manager, Core Experiences

What is the Opportunity?

The Lead Digital Product Manager, Core Experiences (Avion Rewards) is responsible for leading the digital vision and strategy of the Avion digital channels, defining the digital product roadmap, and delivering clear requirements to Designers and Engineers who will bring the vision to life.

This role is also responsible for understanding user behavior, optimizing the product for customer and business needs, and measuring success by tracking key product metrics. You will drive the day-to-day digital product development schedule from design through to release, owning the product life cycle, and defining & monitoring metrics that measure the success of this portfolio.

What will you do?

• Define the product vision and roadmap

• Create digital product strategies for solving user needs and problems

• Communicate effectively the vision and strategy, taking into consideration different stakeholders

• Build high-quality, functional prototypes that convey, prove, and advance the vision of future RBC products and applications

• Collaborate with leadership and key stakeholders from concept through to shipping

• Work with a cross-functional team of designers, engineers, leaders, internal business and delivery partners, and other subject matter experts on a day-to-day basis

• Participate in the full lifecycle of product development; including ideation, design, development, implementation and validation

• Contribute to the definition of the OKRs and KPIs for own product domain to measure the success of the portfolio and define the right visualization to be consumed by different stakeholders

• Conduct industry and competitive analysis to identify best-in-class digital experiences in the digital channel space across the various user journey stages

• Partner with other digital teams to increase awareness and engagement of Avion Rewards

• Partner with the Analytics team to create dashboards for analytics and reporting for own product domain. This includes creating user funnels to understand how members interact with the the channels

What do you need to succeed?

Must have:

• 3+ years Digital Product Management experience using digital platforms, with a solid understanding of technical concepts and a focus on building digital experiences that support the various stages of the user journey

• Proven ability with building mobile experiences

• Experience leading agile teams / squads

• In-depth knowledge of consumer needs in the commerce space

• Experience with vendor integration

• Experience with analytics and data visualization

• Experience with data-driven decision making and conducting A/B tests and funnel analysis

• Awareness of market leading concepts that enable loyalty programs and/or e-commerce digital channels

• Excellent communication skills to showcase product ideas and collect valuable feedback

Whats in it for you?

We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.

• Comprehensive Total Rewards Program including bonuses and flexible benefits, competitive compensation, commissions, and stock where applicable

• Leaders who support your development through coaching and managing opportunities

• Ability to make a difference and lasting impact

• Work in a dynamic, collaborative, progressive, and high-performing team

• Opportunities to do challenging work

• Opportunities to take on progressively greater accountabilities

• Access to a variety of job opportunities across business and geographies

Job Skills

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