Content Writer - Sales Enablement

SOTI is committed to providing its employees with endless possibilities, learning new things, working with the latest technologies and making a difference in the world.

Job Title: Content Writer - Sales Enablement

Location: Mississauga, Ontario (Hybrid)

What’s in it for you?

The People - From our humble origins in our founder’s basement to our industry-leading position today, SOTI has worked hard to foster a company culture that we can all believe in. A culture that emphasizes personal growth, continuous innovation, and fun.

The Growth - Our environment fosters new ideas, fresh perspectives, and the ability to take them over the finish line. At SOTI we have a fast-paced environment with a global reach that encourages you to make your mark and be part of something big!

The Technology - You’ll get the chance to work with leading-edge technologies and take on complex and interesting projects, as part of highly collaborative and agile teams. You will work alongside SOTI’s partners including some leading tech giants that will keep you on the cusp of emerging technologies.

What You’ll Do

• Conduct needs assessments to identify and understand the specific sales enablement requirements of sellers, ensuring alignment with overall sales strategies and performance goals
• Develop impactful content to activate buyers and empower sellers including Industry Selling Guides, Solution Briefs, Use Cases, and Battlecards
• Craft and implement Sales Plays that support our revenue objectives including the creation of Sales Playbooks
• Develop Sales Training content that quips sellers with the skills and knowledge to effectively communicate the value of SOTI solutions
• Establish and maintain continuous feedback loops with sellers and stakeholders to refine sales enablement initiatives, ensuring they remain relevant and effective in meeting evolving sales needs
• Apply the SOTI Sales Methodology and Sales Process to relevant content
• Become proficient in SOTI solutions with a particular focus on business value to gain expertise before developing the content
• As part of the Sales Enablement team, work closely with Marketing and Product Management to acquire source material and adhere to SOTI standards

Experience You’ll Bring

• 5+ years as a Sales Enablement Specialist in the B2B space
• An understanding of buyer journey concepts
• Experience in the application of multimedia to Sales Enablement content
• Experience in the use and optimization of Sales Enablement platforms
• Ability to express complex information in a clear and concise manner
• A team player who is comfortable working independently with limited supervision

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Please note that SOTI does not accept unsolicited resumes from recruiters or employment agencies. In the absence of a signed Services Agreement with agency/recruiter, SOTI will not consider or agree to payment of any referral compensation or recruiter fee.