Int. Marketing Project Coordinator - 2699

Duration 1 year

Location: Markham (2/3 days on-site)

Job Description:

Marketing Project Coordinator

Job Description

The purpose of this role is to support Marketing Leads in the planning and execution of marketing projects for our personal property and auto insurance products. This role is suited to someone with some marketing and/or project management experience.

What you’ll do

As a Marketing Specialist, you will be supporting marketing campaigns and projects, including, product launches/updates, brand updates, informative and seasonal campaigns.

The primary focus is marketing to our broker channel, providing them with key messaging and information for them to sell Aviva products. This includes awareness and education, as well as consideration and lead generation tactics.

Product scope covers personal property and auto insurance, including high-net-worth, lifestyle and group insurance.

• Supporting to planning and goal setting for all campaigns/projects.

• Execution of projects including project plans, timelines, channel execution and reporting/optimization. This includes extensive team and stakeholder management including digital, legal, translation and product teams.

• Digital/social awareness, consideration and lead generation tactics.

• Brochures, sales sheets, newsletters, emails, product guides, and other marketing collateral.

• Updates to ongoing channels such as websites, email programs, and broker portals.

• Liaising with business units to define, develop & execute tactics and deliverables.

• Coordinating with the translations teams to ensure language compliance.

• Working with the various digital teams to ensure our digital platforms and touchpoints fulfil campaign objectives.

• Coordinating with legal teams to ensure legal and regulatory compliance.

• Handling budgeting and invoicing for projects and campaigns.

Must Haves:

• College Diploma or Bachelor’s degree in Business, Marketing, Communications, or some other related field preferred.

• 2-5 years experience in a marketing, communications or project management role.

• Insurance or financial services experience an asset but not mandatory.

• Must have a solid understanding of Microsoft products including Word, PowerPoint, Excel and Outlook.