Senior Marketing Manager - Acquisition

The Senior Marketing Manager develops the strategy and oversees the implementation for 4P initiatives to drive customer acquisition. A unique opportunity to be responsible for the end to end, from strategy development to campaign planning, offer development, execution, and reporting. This position requires a self-starter who thrives in a dynamic changing environment, has a strong sense of ownership, and is excited to contribute to an exciting and collaborative work environment.

• Own the end-to-end strategy, developing 4P approaches and leading the implementation of these, for all customer acquisition initiatives
• Innovate and constantly think of new ideas and approaches that push the portfolio forward and achieve better results
• Work closely with the Marketing Team - inputting into overall campaign planning, execution, and channel enablement
• Work collaboratively with cross-functional stakeholders to analyze our performance, distill insights for leaders, identify opportunities for improvement, and gain leadership buy-in to develop net new initiatives
• Design presentations with a strong story and provide a clear, confident delivery to various levels of team members, including senior leadership

• 5-7 years of marketing experience, ideally in telecom consumer businesses
• 2 years of management experience
• Bachelor’s degree in business or marketing; MBA preferred
• Experience garnering buy-in from all levels of a large organization including senior leadership by leveraging your strong storytelling, presentation, and negotiation skills
• Excellent attention to detail with an ability to multitask and manage multiple projects and programs efficiently
• Experience using analytic tools like Power BI and MS Excel to interpret data and make recommendations - able to prove what is (or isn’t) working
• Extensive experience leading cross functional teams on projects or campaigns
• Experience with MS Office especially Excel and PowerPoint
• Experience in Salesforce Marketing would be an asset

As a condition of employment and in order to comply with industry related data security standards, this position is subject to the successful completion of a Criminal Background Check. Details will be supplied to applicants as they move through the selection process.

Xplore is committed to creating an accessible environment and will accommodate disabilities during the selection process. Please let your recruiter know during the selection process of any accommodation needs.

Xplore Inc. is Canada’s fibre, 5G and satellite broadband company for rural living. Xplore is committed to the relentless pursuit of an improved broadband experience for all Canadians. Xplore is building a world-class fibre optic and 5G wireless network to enable innovative broadband services for better every day rural living, for today and future generations.