Marketing & Branding Manager

We are hiring a Marketing & Branding Manager for our global hospitality management client. You will be responsible for developing and executing local marketing and global branding for a group of hotels, portfolio includes 5+. Managing a $1M+ budget and leading a team while collaborating with GM’s across each location, the Marketing & Branding Manager leads campaigns, channels, partnerships and brand identity. Bachelor's degree in marketing, communications, or related field. 5+ years of experience in marketing and branding in the hospitality industry (hotels) and a degree in marketing, communications or related field is required.

ABOUT OUR CLIENT

Our client is a global hospitality management group with hotels across North America and Asia.

ABOUT THE OPPORTUNITY
Based in Vancouver, BC, you will be responsible for developing and executing local marketing and global branding for a group of hotels. Managing a $1M+ budget and leading a team while collaborating with GM’s across each location, the Marketing & Branding Manager leads campaigns, channels, partnerships and brand identity.

ABOUT THE POSITION
Develop and implement marketing and branding plans, based on market research, customer insights, and industry trends.
Manage the marketing and branding budget, ensuring optimal allocation and return on investment.
Design and execute marketing campaigns across various channels, including digital, social media, print, outdoor, and events.
Establish and maintain strong relationships with media, influencers, agencies, and other partners, to enhance the hotel's visibility and reputation.
Monitor and evaluate the performance and impact of marketing and branding activities, using relevant metrics and tools.
Ensure the brand identity, voice, and message are consistent and coherent across all touchpoints, both internal and external.
Manage and develop the marketing and branding team, providing guidance, feedback, and coaching.

THE REQUIREMENTS

Bachelor's degree in marketing, communications, or related field.
5+ years of experience in marketing and branding, preferably in the hospitality industry.
Experience working in diverse cultural markets in the hospitality industry is an asset.
Proven track record of developing and executing successful marketing and branding strategies and campaigns.
Strong knowledge of marketing and branding principles, tools, and channels.
Creative, strategic, and analytical thinking, with excellent problem-solving skills.
Exceptional communication, presentation, and interpersonal skills, with the ability to influence and persuade.
Leadership, management, and teamwork skills, with the ability to motivate and inspire others.
Travel will be required, minimal.

COMPENSATION
Annual salary range is up to $120,000 depending on experience. Competitive benefits package, annual discretionary bonus, RSP matching and 4 weeks vacation to start.

HOW TO APPLY
Please apply directly to this posting with the most recent version of your resume. If you would like to speak with us regarding this position, please contact Lauren Tokawa at:604 689 8687 ext. 227 or email Ltokawa@impactrecruitment.ca. To learn more about our open positions, visit us at impactrecruitment.ca.

ABOUT IMPACT RECRUITMENT
Specializing in a wide variety of industries and recruitment verticals, Impact Recruitment is passionate about matching exceptional talent with exciting new opportunities. For job seekers, we offer a dedicated approach to finding the right opportunity for your career growth.
The Certified Candidate® system by Impact Recruitment is designed to ensure your next career move is the right one. We take the time to thoroughly understand your technical abilities, your career goals, and you. Become a Certified Candidate® and enjoy a better recruitment experience with Impact. Learn more at impactrecruitment.ca.

Privacy and confidentiality are important to us; as such all applications are kept strictly confidential. We will not share your information with anyone without your prior approval. While we will only be considering qualified applicants for this position, if you are interested in pursuing an alternate career path, we would certainly be happy to speak with you about opportunities that fit your profile.