Multimedia Content Creator, Canada Brand

This is a role for a strong multi-platform editorial writer who loves finding innovative and compelling ways to tell one cohesive brand story across consumer touchpoints. This job description does not represent a comprehensive listing of job duties that are required of the employee performing this role. We reserve the right to change duties or assign additional duties at any time with or without notice.

Key responsibilities:

• Pitches stories for our owned channels that enforce our brand narrative and support our marketing goals
• Uses editorial standard processes to write health and finance content that tells the Manulife brand story across multiple platforms -- including our website, newsletters and social channels.
• Works with multimedia production editor to produce rich media assets (video, infographics, reports etc) and alternate story formats
• Works with social media specialist to create copy for posts that build brand and drive to our website
• Manages a rolling calendar of evergreen content, updating and optimizing content as needed.

Capabilities / Experience:

• Knowledge of the Canadian Financial and Insurance space
• Ability to accurately explain and decode complicated topics for a mass audience.
• Ability to write and edit short, medium and long-form multi-media content under tight deadlines
• Experience applying different editorial formats to produce compelling content
• Experience optimizing content considering SEO and Google Analytics
• Self-starter who thrives in a fast-paced environment
• Highly collaborative, works well with cross-functional partners

Required Qualifications:

• Minimum 5 years reporting and writing experience in an editorial, brand content or agency environment

When you join our team:

• We’ll empower you to learn and grow the career you want.

• We’ll recognize and support you in a flexible environment where well-being and inclusion are more than just words.

• As part of our global team, we’ll support you in shaping the future you want to see.

#LI-hybrid

About Manulife and John Hancock

Manulife Financial Corporation is a leading international financial services provider, helping people make their decisions easier and lives better. To learn more about us, visit https://www.manulife.com/en/about/our-story.html.

Manulife is an Equal Opportunity Employer

At Manulife/John Hancock, we embrace our diversity. We strive to attract, develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment, retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law.

It is our priority to remove barriers to provide equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Manulife/John Hancock policies. To request a reasonable accommodation in the application process, contact recruitment@manulife.com.

Salary range is expected to be between

If you are applying for this role outside of the primary location, please contact recruitment@manulife.com for the salary range for your location. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. Employees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance.

Manulife offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in Canada includes holidays, vacation, personal, and sick days, and we offer the full range of statutory leaves of absence. If you are applying for this role in the U.S., please contact recruitment@manulife.com for more information about U.S.-specific paid time off provisions.